Corporate Training
Blue Ocean offers a wide array of bespoke corporate training solutions for organizations to enable their employees to become specialists in their industry. We offer over 600+ corporate training programs catering to a wide range of industries across government, semi-government and private organizations. The courses are designed to deliver strategic insights and learning for building high potential teams that can drive actionable strategies for their organizations. Our corporate programs are flexible and can be tailored to suit customers’ specific needs, helping teams unleash their maximum potential for organizational benefits.
Social Media Marketing For Business
Course Objectives
- To learn how to use social media to drive performance, and deliver marketing objectives
- To learn how to generate relevant content that will drive customer engagement, through social media
- To learn how to make quality content, so it stands out from the rest
Course Outline
DAY ONE
- COVID-19 And Social Media Consumption
- Social Media Activities
- How Do You Trust / Assess Information On Social Media?
- The Need For Positivity
- The Social Media Landscape
- Setting Objectives
- Defining The Target Audience
- Segmentation And Brand Positioning
DAY TWO
- The Social Media Plan
- The Social Media Strategy
- Social Media Platforms
- Measuring Performance
- Content Management
- Community Building
- Customer Engagement
- Social Media Analytics
Course Objectives
- To learn how to use social media to drive performance, and deliver marketing objectives
- To learn how to generate relevant content that will drive customer engagement, through social media
- To learn how to make quality content, so it stands out from the rest
Course Outline
DAY ONE
- COVID-19 And Social Media Consumption
- Social Media Activities
- How Do You Trust / Assess Information On Social Media?
- The Need For Positivity
- The Social Media Landscape
- Setting Objectives
- Defining The Target Audience
- Segmentation And Brand Positioning
DAY TWO
- The Social Media Plan
- The Social Media Strategy
- Social Media Platforms
- Measuring Performance
- Content Management
- Community Building
- Customer Engagement
- Social Media Analytics