Sales & Marketing · Professional · MBE™
AIS
Mastering AI in Sales
Sales & Marketing
Professional level
30 Hours
18 Modules
Self-paced
Learn at your own pace
Certification
Earn an MBE™ Credential
AIS
Choose your enrolment option
- Learn at your own pace, anytime and anywhere
- Structured, practical content built around real-world application
- Digital resources, tools, and templates to support your learning
- Verifiable certification recognizing demonstrated proficiency
Start immediately, no batch required.
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Mastering Business ExcellenceCertification terms and policies apply
About the AIS Certification
Gain valuable insights into AI-powered sales tools and techniques that help professionals improve prospecting, streamline workflows, strengthen customer interactions, and make more informed sales decisions. The course also explores ethical AI use and the human skills needed to succeed in an AI-enabled sales environment.
What You Will Learn
- Understand the role of AI in modern sales.
- Identify AI applications across the sales process.
- Improve lead generation and opportunity discovery.
- Personalize customer communication at scale.
- Enhance discovery and customer conversations.
- Strengthen pipeline management and forecasting.
- Create more effective sales proposals.
- Prepare for negotiations using AI insights.
What you take away
Skills You'll Build
AI in Sales
Sales Automation
Lead Generation
Prospect Research
Core Topics
Who Is This Course For?
Sales professionals
Use AI to prospect, personalize and close faster
Business development executives
Generate and qualify leads with AI tools
Account managers
Grow accounts using AI-powered customer insight
Sales leaders
Lead AI adoption across your sales team
Entrepreneurs
Scale sales with AI on a lean budget
Channel and partner managers
Drive partner performance with AI insights
What's Included?
Self-paced modules you can revisit anytime- Digital study resources and templates
- Knowledge checks and practice assessments
- The fee includes course, examination and certification fees
Mastering Business Excellence
Certification terms and policies apply
Course Outline
- The Evolution of the Sales Role: From Persuasion to Insight
- How AI Reshapes Sales Strategy: Automate, Augment, Replace
- From Activity-Driven to Insight-Driven Selling
- AI Adoption in Sales: Trends, Data, and the Skills Gap
Complete the professional assessment to earn the AIS credential
Choose How You Learn
Live, Instructor-Led
Not Offered for This Program
Showcase Your Sales & Marketing Expertise
Every Blue Ocean credential is issued digitally, can be verified by employers, and carries the name of the certifying body on the certificate. Add it to your professional profile the day you pass.
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Professional Recognition
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