Leadership & Strategy · Professional · Corporate
ESENLS
Entrepreneurial Skills: Evaluating New Business Ideas
Leadership & Strategy
Professional level
10 Modules
40 Topics
Corporate
In-house or live virtual
Certification
Blue Ocean Academy certificate
ESENLS
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Tailored delivery for teams.
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Blue Ocean AcademyCorporate training terms and scheduling policies apply
About the ESENLS Program
Most new business ideas fail for reasons that could have been found early. The program gives teams a disciplined way to test an opportunity before money is committed: sizing the market, checking customer demand, building a simple business model, estimating costs and returns, reading the risks and deciding to proceed, change or stop. Delivered in-house at the client's premises or live virtual, it suits internal ventures as well as new commercial ideas.
What You Will Learn
- Understand what makes a business opportunity viable
- Assess market size, demand and competition realistically
- Evaluate customer need before building the offer
- Build a simple business model for the idea
- Measure expected cost, revenue and break even
- Identify the risks that would stop the venture
- Apply quick tests before committing real money
- Prepare a clear proposal for decision makers
What you take away
Skills You'll Build
Opportunity evaluation
Market assessment
Business modeling
Feasibility analysis
Core Topics
Who Is This Program For?
Business development managers
Screen new opportunities before spending
Product managers
Test demand before full development
Founders and owners
Check an idea with discipline
Innovation teams
Move ideas from talk to evidence
Strategy managers
Support investment decisions with analysis
Department heads
Evaluate internal venture proposals
What's Included?
Delivery at your premises or live virtual for your team- Opportunity screening and business model templates
- Evaluation exercises using your own idea pipeline
- Certificate of completion issued by Blue Ocean Academy
Blue Ocean Academy
Corporate training terms and scheduling policies apply
Course Outline
- Problems, trends and unmet needs
- Ideas inside an existing business
- Separating an idea from an opportunity
- Building an idea pipeline
Every participant receives a Blue Ocean Academy certificate of completion
Choose How You Learn
Showcase Your Leadership & Strategy Expertise
Every participant receives a Blue Ocean Academy certificate that can be verified by their employer. Corporate clients receive a completion report for the whole cohort.
Digital Certificate
Verifiable Credential
Professional Recognition
Cohort Completion Report
Corporate training
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