Dear Participants,

Welcome to Blue Ocean Academy, your final destination for training, international certification and knowledge empowerment.

It is a pioneering educational institution that will guide you on the path of professional success. By enrolling into any of our programs you have made a small decision that is likely to have a huge positive impact on your career.

Why Blue Ocean, you might ask. Honestly, this is the best possible metaphor for the innovative training and knowledge development and transformation that you will undergo here. Once you are trained, you need not worry about competition because you will be in a class of your own. You will be able to shape yourself as a dynamic professional unfazed by competition with the ability to strategize and create your own market space in an increasingly competitive world!

We take our name from the famous Blue Ocean strategy by Harvard Professors Kim & Mauborne –after the analysis of more than 150 winning business players from 1880-2000.

According to the Blue Ocean strategy, demand is created rather than fought over. In Blue Oceans, competition is irrelevant because the rules of the game are waiting to be set. Blue Ocean is an analogy to describe the wider, deeper potential of market space, not yet explored.

In sharp contrast, Red Ocean industry boundaries are defined. Here companies try to outperform their rivals to grab a greater share of product or service demand. As the market space gets crowded, prospects for profits and growth are reduced. Products become commodities or niche, and cut-throat competition turns the Red Ocean bloody.

The corner-stone of Blue Ocean Strategy is ‘Value Innovation’. At Blue Ocean Management Training and Consultancy, we create ‘value’ simultaneously for our students as well as for the companies that they work for with the aid of outstanding training solutions.

At an optimal cost you get the best of international trainers, international certifications, specially designed course materials – a tailor-made solution to your diverse training needs and an instant passport to international recognition.

At Blue Ocean, we value your time and opinion. We understand your pulse and hone your skills so that you are able to take on the challenges of a multinational work environment. You can choose from our slew of professional courses. Each course is short and intensive and comes with the tag of an international certification that will open up myriad windows of opportunities for you.

We have successfully expanded in Saudi Arabia, Qatar, Sri Lanka and India, pioneering imaginative new ways of teaching executives in a knowledge-based global economy. We have also implemented a variety of flexible training platforms, tailored to suit the requirement of different industries and organizations.

Our diverse portfolio of industry-specific training solutions –both practical and theoretical – has ranked us among the most successful names in the world of corporate training !!

Learn to negotiate the uncharted waters of the Blue Ocean, see the difference it makes to your life.

Warm regards,
Dr. Sathya Menon
Program Director

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